Current：Home > ScamsHow to make an ad memorable -MoneyMatrix
How to make an ad memorable
Fastexy Exchange View
Date：2025-04-07 21:36:09
Super Bowl ads this year relied heavily on nostalgia and surprise –– a few tricks that turn out to embed information into our brains. Today, neuroscientist Charan Ranganath joins the show to dissect the world of marketing to its biological fundamentals and reveal advertisers' bag of tricks.
Charan Ranganath's new book is Why We Remember: Unlocking Memory's Power to Hold On to What Matters.
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (316)
Related
- Meta releases AI model to enhance Metaverse experience
- The lion, the wig and the warrior. Who is Javier Milei, Argentina’s president-elect?
- Skip the shopping frenzy with these 4 Black Friday alternatives
- A$AP Rocky will soon learn if he’s going to trial for charges of shooting at former friend
- Buckingham Palace staff under investigation for 'bar brawl'
- Trump receives endorsement from Texas Gov. Greg Abbott at border as both Republicans outline hardline immigration agenda
- 'Lawmen: Bass Reeves' tells the unknown tale of a Western hero. But is it the Lone Ranger?
- Sharon Osbourne says she 'lost 42 pounds' since Ozempic, can't gain weight: 'I'm too gaunt'
- FACT FOCUS: Inspector general’s Jan. 6 report misrepresented as proof of FBI setup
- Did police refuse to investigate a serial rapist? Inside the case rocking a Tennessee city
Ranking
- What do we know about the mysterious drones reported flying over New Jersey?
- Inside Former President Jimmy Carter and Wife Rosalynn Carter's 8-Decade Love Story
- More free COVID-19 tests from the government are available for home delivery through the mail
- Netanyahu says there were strong indications Hamas hostages were held in Gaza's Al-Shifa Hospital
- Senate begins final push to expand Social Security benefits for millions of people
- Final inmate of 4 men who escaped Georgia jail last month is captured
- Suzanne Shepherd, 'Sopranos' and 'Goodfellas' actress, dies at 89
- Final inmate of 4 men who escaped Georgia jail last month is captured
Recommendation
Intel's stock did something it hasn't done since 2022
Aaron Nola agrees to seven-year, $172 million contract to return to Phillies
Aaron Nola returns to Phillies on 7-year deal, AP source says
His wife was hit by a falling tree. Along with grief came anger, bewilderment.
The city of Chicago is ordered to pay nearly $80M for a police chase that killed a 10
Alabama police chief says department policies violated in fatal shooting of Black man outside home
Colorado to release gray wolves: Here's when, where and why.
French performers lead a silent Paris march for peace between Israelis and Palestinians